Hot Links Facilitate an Affordable Marketing Option for the Equipment Leasing Industry

Lessors Network provides key marketing opportunity for companies targeting the equipment leasing markets.

ATLANTA, GA July 26, 2004 -- The Lessors Network, the world's largest online equipment leasing network, now provides an enhanced marketing tool for equipment lessors and companies targeting equipment lessors with their products and services.

Before entering into a new business relationship, today's business executive will use the Internet to research the company, products and services. Finally, the prospective customer ends up at a company's web site where the name and email address of a contact person is sought. This is where the problem begins in the equipment leasing markets.

Visit the web site of almost any bank lessor, independent equipment lessor or equipment lease service provider and you'll be hard pressed to find the actual name and email address of a contact person. Most of these sites actually require you to provide your own name, address, telephone number and email address, before they will even consider talking with you. What are these marketing executives thinking?

The Lessors Network now offers advertisers, the opportunity to immediately connect with prospective customers without the customer wasting time searching their web site for a contact name and email address that doesn't exist.

Hot Links ads not only deliver prospective customers to the advertiser's web site like traditional Internet advertising, more importantly, they include an email link to a designated contact person. With just one mouse click, prospective customers can immediately connect with the advertiser and their contact person from the most popular equipment leasing web site on the Internet. This is what the marketing executives should have been thinking.

To learn more about Hot Links on the Lessors Network, visit www.lessors.com.

ABOUT THE LESSORS NETWORK
The Lessors Network is a sales & marketing network facilitating new business development opportunities within the corporate and municipal equipment leasing markets. Networking showcases are traditionally held from the Ritz-Carlton in Atlanta each spring and fall. Website programs and services provide free access to news, events and important resources facilitating funding/syndication, technology and outsourcing services exclusive to the equipment leasing & finance markets.

Additional information can be viewed at www.lessors.com

Contact:

John O. Semon
e-mail protected from spam bots

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